McDonald’s is set to rollout a trio of new chicken sandwiches this February: the Crispy Chicken Sandwich, Spicy Chicken Sandwich and Deluxe Chicken Sandwich. Joe Erlinger, president of McDonald’s USA added that the new sandwich would “jump-start our chicken journey,” suggesting more chicken products to come. McDonald’s launched Spicy Chicken McNuggets this past fall, its first new McNugget flavor in the United States since the item was introduced to the US menu in 1983. Popeyes, which saw its new sandwich offering sell out just two weeks after it launched nationally in August 2019, has pointed to the sandwich as one reason that it continued to grow during the pandemic. Chick-fil-A, known for its line of chicken sandwiches, has been growing steadily for years.
All three McDonald’s sandwiches will offer a new fillet of all-white meat chicken and a novel crispy breading. The Crispy Chicken Sandwich serves as a simpler option with the fillet and pickles while the Deluxe Chicken Sandwich arrives with the additional lettuce, tomatoes and mayonnaise. Meanwhile, those with a more adventurous palate can opt for the Spicy Chicken Sandwich with crinkle cut pickles and spicy pepper sauce.
“We’ve heard our customers loud and clear, and we know they’re craving more chicken options,” McDonald’s VP, Innovation Linda VanGosen said in a statement. “We’re confident all chicken fans – from traditionalists to spice enthusiasts – will discover a new menu favorite they’ll come back for time and time again.”
McDonald’s Crispy Chicken, Spicy Chicken and Deluxe Chicken Sandwiches will be available starting February 24.
On Thursday, Feb. 25 starting at 5pm, McDonald’s is offering the first 100 cars in the Drive-Thru a FREE new Crispy Chicken Sandwich, no purchase necessary! One sandwich per car, available while supplies last.